Intuitive orientation

Wayfinding / Environmental Graphic Design/ Public Design

A system with minimum signage, yet providing maximum guidance. 


The Berufsförderungswerk Berlin-Brandenburg is a vocational support organization focused on building social and health skills for successful integration into the mainstream labor market.

Adults who can no longer practice their trained profession due to health reasons and/or life-changing incidents are offered opportunities for a new start in their professional lives through recognized training, qualification, and support in finding employment.

 

The multi-story building, distinguished by its many long corridors, unexpected stairwells, junctions, changes of direction, and dead ends, was the challenge of our wayfinding system.

Instead, we selected landmarks that users already use as orientation points and transformed them into distinctive features.

Inspired by the inner compass, we divided the spaces into gravitational fields and developed an intuitive system that uses reverberation to guide the path and simultaneously represent distance.

In a building like this, a classical wayfinding system with many signage and arrows would struggle, as you can not navigate a maze.

The project was featured in the 5th issue of Item Magazine

University project 2022

In collaboration with my classmate Barnabás Böröcz and in cooperation with the Berufsförderungswerk Berlin-Brandenburg.

Supervised by

Prof. Dr. Jona Piehl